AudienceProject appoints Jeanette Bertelsen as Director of Market Insights

Jeanette Bertelsen will lead AudienceProject’s Market Insights team to develop the services and insights AudienceProject is offering.

Jeanette Bertelsen brings over 15 years of experience from the media industry and a proven track record of driving value from previous roles at YouGov, GroupM and, most recently, Acceleration Nordic, where she was a Global Account Consultant.

“I’m very excited to be joining AudienceProject,” said Jeanette Bertelsen. “AudienceProject provides advertisers with unique, business-critical insights that help them optimise their media investments, and I’m really looking forward to developing our offering with the team.”

With the appointment of Jeanette Bertelsen, AudienceProject is gearing up to advance its services by giving customers a deeper understanding of their campaign performance and better advice on how to take action based on their insights.

“I’m thrilled to welcome Jeanette to the team and have full confidence in her expertise and leadership,” said Geert Laier Christensen, Chief Data Science Officer at AudienceProject. “This appointment marks the next chapter in our growth journey, and with her extensive experience in media, marketing and research, I’m sure she will be a great asset to AudienceProject.”