Press release, Copenhagen, Denmark, 1 May 2025: AudienceProject, a leading provider of digital audience measurement solutions, has appointed Jacob Aksglæde as Chief Finance Officer to support its ongoing growth and innovation.
Jacob Aksglæde brings more than 15 years of financial leadership experience, including senior positions at KPMG and as Co-Founder of Noon Finance, a financial consultancy business providing CFO services. Over the past three years, he has been a trusted advisor to AudienceProject, gaining deep insight into the company’s operations and strategic direction. His appointment underscores both his proven financial expertise and his strong alignment with the company’s long-term vision.
As Chief Finance Officer, Jacob Aksglæde will work closely with the leadership team to strengthen the company’s financial strategy, ensure long-term sustainability, and support continued international expansion.
“I’m thrilled to be joining AudienceProject,” said Jacob Aksglæde. “Working with the company as an advisor over the past three years has given me firsthand insight into its tremendous potential. With the growing demand for independent and comprehensive cross-media measurement, the business is scaling rapidly, and I’m excited to be part of the journey.”
“I’m delighted to welcome Jacob to the team,” said Thomas Gregers Honoré, CEO of AudienceProject. “His deep financial expertise and familiarity with our business make him a perfect fit for this role. Jacob’s leadership will be instrumental as we continue to scale and evolve to meet the growing needs of our customers. Moreover, Jacob is a true team player, showcasing our corporate values”
About AudienceProject
AudienceProject is a leading SaaS company empowering advertisers to make confident marketing decisions and reach their audience more effectively based on independent, comprehensive cross-media measurement.
For more information, visit www.audienceproject.com
Contact AudienceProject
Martin Kokholm
Head of Marketing & Communications
AudienceProject
mk@audienceproject.com
+45 25 61 32 19
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